CE: Code and Rules (CAR) – Gimmicks or What is a Legal Incentive?

This course is worth 1 hour of REQUIRED Code and Rules credit!!

Course # 179653

Instructor: Larry Starbuck

Marketing in the age of the internet has changed but REALTORS® still feel a need to do special things, give gifts, or sponsor events to attract business. With every transaction the Real Estate professional feels a need to give a gift of appreciation but what does the Code say is acceptable?  Incentives are a great thing but only when given in a legal manner.  In this hour we will strive to understand what an incentive is, what the rules on incentives are and why they exist.